Mark York Websites and Graphics

I began doing website and graphics design in 2000. I have an Associate's Degree in Information Technology from Ivy Tech Community College via the Madison, Indiana Campus with my primary studies being Computer Networking using the Novell® Networking Software. The last class I took was a basic HTML course, and I was immediately hooked. Web and graphics design to me is such a great creative outlet incorporating the best and latest technology available. I enjoy challenging projects and always strive to perform above and beyond the expectations of my clients.

Services I Provide

  • HOSTING AND DOMAIN REGISTRATION - This is included in the price you would pay for a website design. I sit down with you to set up web hosting and guide you through purchasing domain(s) if you don't already have one. This can be a bit tricky in that if you don't pay close attention you could possibly pay for things that are not needed.

  • SEARCH ENGINE OPTIMIZATION or "SEO" - (what the heck is SEO you might ask?) I will properly code and submit your site once it is launched to show up when people are searching using Google, Yahoo, Bing and other search engines. A site does you no good at all if it isn't in the search directories of the major search engines.

  • CUSTOM GRAPHICS - I will design a custom logo or do enhancement to an existing logo. In any site I have done or will do I will create complimentary custom graphics to compliment any existing logo or color scheme you might have.

  • E-COMMERCE - An online store is something I can put together using PayPal. An online store is open 24/7. The beauty of an online storefront is the website is your "employee" that never calls in sick, never makes a mistake and works for free 365 days a year 24/7, and when you get an email with an order the money is already in your bank account. All you have to do is box it up and ship it out.

  • PC TROUBLESHOOTING - Basic computer troubleshooting and maintenance is actually something I enjoy. I am no super duper computer geek, but know many things basic PC owners may not know to keep their computer running smoothly. The computer I use for designs is a Dell All-In-One I purchased new way back in 2012. It performs as well as it did the day I powered it up. There are many freeby programs you can download that work wonderfully that I can point you to.

Why You Need a "Web Presence"

My favorite quote from an old Don Henley song is: "the wolf is always at the door". That saying can be applied to business and competition. Just look at Walmart and how they were the "mac daddy" of the retail business universe until..................a really smart guy started selling books online out of his garage. Flash forward some years later and Amazon toppled Walmart as the biggest/highest volume retailer in the world.......................and all transactions and business are done online. No brick and mortar stores to drive to. No fighting crowds on Black Friday. Millions of folks in their pajamas sipping a cup of coffee starting and finishing their shopping online after a few clicks.

According to Entrepreneur.com "Clearly there are numerous reasons why even the smallest of businesses can benefit from a Web presence, but here are five key considerations:

  1. Visibility: With more and more consumers logging onto the Web to research products and services, if they are going to find your business, your business needs to be on the Web.
  2. Reach: With a Web site, you are no longer limited to a customer base that is in physical proximity to your shop. Your place of business may be in Boston, but your customers can be in Bangkok.
  3. Customer service: When customers can log onto your Web site and easily find the information they want-when they want it-their satisfaction increases.
  4. Competition: A professional looking Web site can level the playing field for smaller companies trying to compete against larger enterprises. It's also a way to stay in the game; even if people can't find you on the Web chances are they can find your competitors.
  5. Credibility: When you can point customers, partners, even potential employees or investors to a Web site, it tells them you are a serious business."

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